Lesson 1 – “Content Framework”
Welcome to the 30 Day Info Business Program!
The program is designed so that you’ll receive a lesson every other day for a total of 4 lessons (this is the first lesson).
By spacing out the lessons, it will help you to finish one lesson before going to the next one! That way you’re always plugging ahead towards your online business goals and making progress.
These lessons are EASY to digest and concise.
Like the sign up page said, we’ve kept this super-simple, with all the steps you’ll need to do, and not cluttering up your inbox with lots of details about why this is like that, why that now, kind of thing.
There is a place for diving deep, and I know that some clients like that, but for this training, I’m purposefully keeping it super-concise so you get results quickly!
Here’s what to do:
Each of the 4 lessons will have about 2-3 hours of “training”
Then a homework assignment to do.
Then a framework for the month on what to do each day to carry out your business goals.
If you’ll just focus on doing what’s in that framework, each day for the next 30 days, you will be positively AMAZED at how your business takes shape.
You’ll still need to create content daily.
You’ll still need to write an email daily.
And you’ll still want to offer your prospects and customers value each day so that they keep coming back for more.
If you need to hire others to help you then do it. But you DON’T need to outsource ANYTHING until you have money coming in, then you can take a % of your income and put it to duplicating yourself by outsourcing some tasks. But don’t worry about that now.
Let’s get started:
This track will give you some background on the “Model”: Core 4 Master Training
This track will teach you, using a “fly on the wall approach” how to create amazing amounts of daily content: “Daily Content – How to Do It”.
You will learn what to put into your content each day so that it is amazing and expert – level: How to Create Expert-Level Content
Now, your homework:
1) Record your first video.
Step 1: Create a 5 page PowerPoint or keynote with 5 ideas you will talk about
Step 2: Turn on a screen recorder and record it (I use Screenflow as I’m on a mac, if you are on a PC, you might want to use Camtasia)
Step 3: Upload it to YouTube. When they give you the option to have it automatically transcribed, take it.
2) Take the transcription from YouTube and edit it for grammar. This becomes your first article of the day.
Note: the FIRST time you do this, it could probably take 3 hours or more, right?
Because you’ll need to figure out how to turn on PowerPoint, how to create a slide, how to get into YouTube, and so on.
Once you’ve done it ONCE, the second time will only take HALF the time.
The next time, half that time.
In a few days, you should be down to:
7 minutes for PowerPoint
7 minutes to record
7 minutes to transcribe and turn into an article
The first article of the day goes on your blog.
The second article goes on e-zine articles or someplace like that.
The third article goes on your Facebook page.
The last 2 articles go somewhere else in your niche. If you can’t think of anywhere for now, that’s okay, put a 2nd on your site and a 2nd on e-zine articles like site – this way in 20 days you’ll 40 on your site, and 40 on e-zine articles or a site that’s closely liked to you niche.
Your site will already be looking like it’s been around for a while!
Hint: turn off comments, because your articles will only get a few comments when you are starting out, and that will make it look like your site is new.
Also, turn off the date feature in WordPress if you are using WordPress. This also makes your site look new.
You want your site to look seasoned and like it’s been around for a while. That’s will make it seem like you’re the go to expert already!
Each day, do this process. Every day. If you don’t do this every day, it won’t become a habit. If it does not become a habit, you will end up NEVER doing it.
If I had a dime for every client I taught this who came to me 6 months later and told me they need help getting traffic to their site and I start asking my standard questions:
How many articles do you have on your site?
How many articles do you on e-zine articles/or niche specific site?
How many articles on Facebook? And so on.
And they tell something like, 5 on my site, 2 on e-zine articles, none on Facebook.
Hmmm . . .no wonder they are getting no traffic.
But . . . if they had done this EVERY DAY for 6 months – how many articles, posts, and YouTube would they have?
And if they are creating reasonable content, and simply linking from one article to another, from YouTube to their blog, and so on, people should be talking about them by now.
Don’t fall into that trap. Do content everyday.
This concludes the content lesson.
Please let me repeat: this must be done every day or it won’t work. Note: We’re talking a 5 day work week just to clear.